BAR Technologies Expands Workforce for Maritime Decarbonisation
BAR Technologies, a leader in maritime decarbonisation solutions, has announced the hiring of 20 new employees in 2024. This expansion marks a significant milestone in the company’s growth and commitment to sustainable maritime practices. The increase in workforce comes in response to a surge in global demand for innovative technologies aimed at reducing carbon emissions in the maritime sector. The company’s portfolio includes WindWings®, Aerobridge® superstructures, and hull optimisation technologies, all designed to enhance efficiency and sustainability in shipping.
Strategic Growth and Innovative Solutions
The maritime industry is experiencing a shift towards sustainability, and BAR Technologies is at the forefront of this transformation. The company has seen heightened interest in its WindWings® system, which uses wind-assisted propulsion to reduce fuel consumption. In 2024, sales agents in key markets such as China, Japan, Greece, and Spain have driven this demand, highlighting Asia as a crucial region for growth. CEO John Cooper emphasized the importance of innovative solutions like WindWings®, which align with global regulations such as FuelEU Maritime and the EU Emissions Trading System. These regulations are pushing the industry towards eco-friendly practices, creating a strong market for BAR Technologies’ products.
The company’s commitment to sustainability is further demonstrated by its rigorous testing of WindWings®. An independent assessment by DNV Maritime revealed a 32% reduction in energy consumption for the MV Pyxis Ocean, a Kamsarmax bulk carrier, when using WindWings® in favorable conditions. This validation has bolstered BAR Technologies’ credibility, leading to five WindWings® ships currently under construction and more planned for the future. The company’s strategic partnerships with CMET and WindWaves have also enhanced its capabilities, allowing it to deliver innovative solutions worldwide.
To support its ambitious goals, BAR Technologies has heavily invested in its workforce. The new hires include a Sales & Marketing team, naval architects, and engineers specializing in software development and composite design. Notable additions include Tom James as Sales Director, who brings over 25 years of experience in the marine and aerospace industries. Under his leadership, the commercial team has expanded significantly, reflecting the growing emphasis on sustainability and advanced engineering skills in the maritime sector.
As BAR Technologies continues to innovate and expand, it remains well-positioned to lead the charge in maritime decarbonisation. With a strong focus on sustainable practices and a talented workforce, the company is set to redefine the future of the maritime industry.
